This was a very quick design project(3 days from start to finish), due to the product launch set for a tradeshow. Initial logo sketches totaled 36 different ideas, client selected 5 versions to flesh out.
Here is the progression from sketch, to refinement and final client selection.

here is the poster that “spurred” the above idea.

Project description from EmergingTerrain.org
As Midwest metropolitan landscapes undergo change — from agrarian to suburban — the systems of earlier settlement become obsolete; farmsteads, rail, grain silos, etc. Many of these are demolished to make way for the new, with the exception of the mid-century concrete grain elevators and their assembled silos. Thick, heavily engineered construction renders them too expensive for demolition. These structures, with their economic condition and cultural narrative, are opportunity for compelling regional land use discourse.

all photos courtesy of Anne Trumble, rendering by Rendering by Min|Day Architects and Ashley Byars